Successful Real Estate Negotiation Tips
Writen by Michael McClure
A lot goes into a successful real estate purchase or sale: knowing a given geographic area, analyzing past sales data, using effective and efficient methods of marketing, and, of course, knowing how to negotiate. My partner and I have been involved in nearly $500 million of successful real estate negotiations. Here are the things our experience shows contribute the most to successful real estate negotiations:
1. The Golden Rule We all know this one, right? “Do unto others as you would have them do unto you.” Sadly, in today’s contentious, litigious society, we see many people enter into negotiations with the often misguided belief that negotiations have to be a negative, confrontational experience. Our experience shows that people seem to get more of what they want when they use the exact opposite approach. When you show yourselves to be reasonable and objective, people are often so pleasantly surprised that they bend over backwards to “meet you halfway” and often end up meeting you MORE than halfway!
2. The Other Guy Does Not Have to be Your Enemy - This is similar to the prior item, but a little different. We know that it may sound clich